Director: DAPS
Production: Anonymous Content
Briefed as the greatest pickup game ever, the 7 day commercial shoot follows a snowballing street pickup game, that just gets bigger and bigger and bigger.
Shot with the fantastically detailed director DAPS, it was conceived and involved pretty much every kind of camera move out there. Sets included the court, bleachers, bespoke hoops and backboards, surrounding apartment ext and int. Filmed on Houston Ball Field before PickleBall like a Plague of Locust took over every Basketball Court in NYC. RIP.
Shoot: NYC. Loc Build & Dress. Prod: Anonymous Content. Director: DAPS